User Acquisition

pLTV Infrastructure

"Build vs. Buy" Is the Wrong Question for Predictive Signal Infrastructure

March 5, 2026

Six Questions to Ask Before Building Predictive Signal Infrastructure In-House

Eran Friendinger

The Full Stack of Predictive Signal Infrastructure, Layer by Layer

Eran Friendinger

"Build vs. Buy" Is the Wrong Question for Predictive Signal Infrastructure

Eran Friendinger

The Gap Between LTV Prediction and Paid Media Performance, Explained

February 17, 2026

In the Age of Ad Automation, Signal Quality is Your Biggest Advantage

December 2, 2025

Democratizing Predictive Growth: Q&A with Tzahi Zilbershtein

November 4, 2025

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LTV data: The new way to break barriers in B2B user acquisition and growth

September 12, 2022

Here’s why microsegmentation might not be as great as it’s made out to be

September 7, 2022

This simple formula will help you keep track of your company’s profitability potential

August 31, 2022

How your D2C can shorten payback period while increasing profitability

August 24, 2022

Smart bidding strategies: How to choose when constrained by business metrics (Part 2 of 2)

August 17, 2022

Smart bidding strategies: How to choose when constrained by budget (Part 1 of 2)

August 10, 2022

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