pLTV Readiness assessment

See How Much Value Your Signals Hide from the Algorithms

Users who look identical to ad platforms today can be worth 5x each other a year from now. Most advertisers are still bidding as if they're the same.

The pLTV Readiness Check answers this on your own data: how much value the platform algorithms are missing, what your conversion values training it to buy instead, and whether your data is ready to teach it the difference.

What to Expect from the Check

You'll receive a clear breakdown of where value really concentrates across your users, how early it shows up in their behavior, and how much of it your current signals hide from the algorithms.

1

Discuss your business and goals

We talk through your acquisition setup, including channels, spend, what you optimize for today – and where real value shows up in your funnel.

2

Share a secure data sample

You share an anonymized sample of your own data – no PII, no account access, and nothing leaves your side unreviewed.

3

Walk through the findings live

We show you, live, where you stand and what closing the gap is worth in numbers specific to your own account and spend.

pLTV Bidding in Practice

See how leading growth teams using signal engineering to bid on predicted lifetime value,
across fintech, SaaS, and consumer apps.

Resources to Go Deeper

A few resources to take you from understanding to expert – why predictive models alone aren’t enough, why signal engineering is the missing link, and what to think through before tackling this with real budget.